Somos the branding people, un estudio de diseño con alcance global y oficinas en México, España y Arabia Saudita. Nos especializamos en la construcción de marcas y el desarrollo de sistemas de comunicación visual.

Desempeñamos un papel activo al colaborar con nuestros clientes para crear soluciones de diseño que conecten con sus audiencias.

Proyectos

Países

Desde

The Branding People

Nuestros servicios

01

Identidad

Visual

Brand narrative • Logotype design
Graphic DNA • Design system
Brand guidelines

02

Brand
strategy

Diagnosis • Market analysis
Purpose & storytelling • Visual architecture
Brand positioning

03

Brand
storytelling

Naming • Brand manifesto
Taglines • Brand voice
Communication guidelines

Nuestro proceso

01

Research
& analysis

We focus on understanding the project in-depth to comprehend its design needs and business objectives, delivering results tailored to its specific context.

01

Research
& analysis

We focus on understanding the project in-depth to comprehend its design needs and business objectives, delivering results tailored to its specific context.

02

Strategy
& concept

We build a cohesive strategy,
a powerful storytelling and a strong visual concept that leads to a bespoke brand narrative.

02

Strategy
& concept

We build a cohesive strategy,
a powerful storytelling and a strong visual concept that leads to a bespoke brand narrative.

03

Visual
design

Our multidisciplinary team collaborates to create comprehensive visual identities that convey brand messages through personalized graphic elements.

03

Visual
design

Our multidisciplinary team collaborates to create comprehensive visual identities that convey brand messages through personalized graphic elements.

04

Design
application

The final identity system is implemented in a set of brand applications aligned with the project needs.

04

Design
application

The final identity system is implemented in a set of brand applications aligned with the project needs.

Nuestro Equipo

Ricardo Viramontes

Ricardo

Director & founder

Jorge

Partner & corporate growth

Gustavo Espinoza

Gustavo

Director de operaciones, México

Alejandra

Operations director, Spain

Sahar

Operations director, Saudi Arabia

Gabriela Benavides

Gabriela

Directora de portafolio

Alberto

Art director

Lydia

Creative leader

Omar

Designer

Natalia

Designer

Felix

Designer

Cecilia

Designer

Yahir

Design intern

Tania
 Varela

Tania

Account executive

Siouxie
Ríos

Siouxsie

Creative content

Javier

Direction assistant

Karim

Human resources

Ricardo Viramontes

Ricardo

Director & founder